Ralph Lauren is into #instagram and the philosophy behind|BOF.com

Screen Shot 2017-09-11 at 21.53.23.pngStarting with Ralph Lauren’s luxury garage fashion show last season and ending up with big media numbers of Dior, Louis Vuitton and Dolce & Gabbana, Business of Fashion’s Lauren Sherman takes a deep dive into the analytics of how Instagram has evolved from a communication tool to a communication target itself. 

Read the full article here: https://www.businessoffashion.com/articles/intelligence/decoding-the-digital-strategy-behind-ralph-laurens-garage-show

Imagery via: BOF.com